Sony A7IV Mirrorless Camera Body

33MP Full-frame Back-illuminated CMOS Sensor

The Sony a7 IV features a newly developed 33MP full-frame back-illuminated CMOS sensor that delivers outstanding, high-resolution photos and video while minimising noise. Powered by the latest BIONZ XR image processing engine, it boosts processing speed significantly compared to the a7 III. This combination enables an impressive expandable ISO range of 50 to 204,800, ensuring clean low-light performance and beautiful rendering of soft human skin textures for portraiture.

Outstanding Autofocus With High Coverage

Experience superior autofocus that makes capturing fast action effortless. The a7 IV features 759 phase-detection AF points covering approximately 94% of the image area. With vastly improved AF response and tracking, plus a 30% increase in detection accuracy over its predecessor, you get precision in all scenarios—from fast-paced sports photography to detailed portraiture. Real-time Eye Autofocus is now more reliable than ever on humans, animals, and birds, making it a game-changer for wildlife photographers.

High-quality Video with 4K and 7K Oversampling

More than just a formidable stills camera, the Sony a7 IV is a powerhouse for pro video. It records stunning 4K video across the full width of the full-frame image sensor. By collecting more than enough data for 7K oversampling, the camera provides exceptional detail, rich depth, and superior high-quality 4K footage that meets the demands of modern creators.

Fully Customisable Buttons For Still And Movie Modes

Offering the best of both worlds, the button layout and interface are designed for seamless operation. Sony has introduced a dedicated setting menu that clearly separates still and movie mode settings, alongside fully customisable buttons, ensuring an exceptional, smooth, and highly organised user experience whether you are shooting photos or rolling video.

Key Features

• 33MP Full-Frame Exmor R CMOS Sensor
• BIONZ XR image processing engine
• 759-point Fast Hybrid AF system with 94% coverage
• Real-time Eye AF for humans, animals, and birds
• 4K video recording with 7K oversampling
• Expandable ISO range from 50 to 204,800
• Dedicated still and movie mode menus
• Fully customisable button layout

Benefits

* Exceptional Image Quality: Capture stunningly detailed, low-noise images even in challenging light thanks to the new 33MP sensor and BIONZ XR processor.

* Never Miss a Moment: Track fast-moving subjects effortlessly with 759 AF points and advanced Real-time Eye AF for humans and wildlife.

* Professional Video Capabilities: Elevate your filmmaking with incredibly sharp 4K video oversampled from 7K data, delivering cinematic depth and clarity.

* Seamless Workflow: Switch instantly between photography and videography with dedicated menus and customisable controls tailored to your shooting style.

Specifications

* Sensor: 33MP Full-frame Back-illuminated CMOS

* Processor: BIONZ XR

* Autofocus Points: 759 AF points (94% coverage)

* ISO Range: Expandable 50 to 204,800

* Video Resolution: 4K recording (with 7K oversampling)

* Autofocus Tracking: Real-time Eye AF (Human, Animal, Bird)

* Mount: Sony E-Mount

FAQs

1. Does the Sony A7IV shoot 4K video?

Yes, the Sony a7 IV records high-quality 4K video across the full width of the sensor, utilizing 7K oversampling for incredible detail and depth.

2. Is the autofocus good for wildlife photography?

Absolutely. It features 759 AF points with 94% coverage and advanced Real-time Eye Autofocus that reliably tracks animals and birds.

3. What is the ISO range of the A7IV?

The camera features an impressive expandable ISO range of 50 to 204,800, making it highly capable in low-light environments.

4. How does it differ from the A7 III?

The a7 IV offers a higher resolution 33MP sensor (up from 24MP), the faster BIONZ XR processor, 30% better AF detection accuracy, and dedicated menus for stills and video.

5. Can I customise the buttons on this camera?

Yes, it features fully customisable buttons and a dedicated setting menu that separates still and movie modes for a streamlined workflow.

How to Use

* Switching Modes: Use the dedicated dial and menu system to seamlessly transition between still photography and movie recording, ensuring your custom settings for each mode are instantly recalled.

* Maximising Autofocus: Enable Real-time Eye AF in the menu and select your subject type (Human, Animal, or Bird) to ensure critical focus during portrait or wildlife sessions.

* Care Instructions: Always keep a body cap or lens attached to protect the 33MP sensor from dust. Use a blower to gently remove any particles from the sensor, and store the camera in a dry, cool environment when not in use.

The Sony a7 IV Mirrorless Camera Body is a versatile hybrid powerhouse designed for both enthusiast photographers and pro video creators. Featuring a 33MP full-frame sensor, advanced BIONZ XR processing, and 4K video with 7K oversampling, it delivers uncompromising image quality. With class-leading 759-point autofocus and dedicated stills/movie menus, it is the ultimate tool for capturing stunning Australian landscapes, wildlife, and cinematic footage.